Rove Pest Control Review

Weights add to 100% without the factors marked N/A. How the adjustments work

How we review companies Handshake Score v1.5.0 (rules v1.0.7, confidence v1.2.1)

“In score” marks the profiles counted in the customer-satisfaction factor.

In reviewers’ words

Quoted verbatim, up to 300 characters, as recorded by our researchers with the reviewer’s first name and last initial at most. Low and high ratings are shown alternately.

• ★☆☆☆☆BBB, Minnesota headquarters file · December 30, 2024

  “We went with Rove because. Young man came by and offered a low price. We had no mice problem before but after signing up with Rove, we had a lot of mice.”

  John CRead on BBB

• ★☆☆☆☆BBB, Minnesota headquarters file · October 31, 2024

  “Rove signed us up for a quarterly service with a monthly billing.The service tech never met with us in the 3 visits to our home.”

  J LRead on BBB

• ★☆☆☆☆BBB, Minnesota headquarters file · June 25, 2024

  “Terrible service - hook you with quarterly service on auto pay and then do not call or text ahead as they say they will show up randomly and perform little to no outdoor service.”

  Jeff WRead on BBB

Profile scope: BBB of Minnesota and North Dakota file “Rove Pest Control” (file 0704-96081971, Woodbury Minnesota PO Box; file opened 7/1/2007; alternate name Rove Pest Control of Minnesota Inc). Boilerplate says the profile covers the headquarters and corporate-owned locations, but the file’s Information and Alerts page lists a service area of 57 Twin Cities zip codes, all Minnesota, and BBB’s search page shows only Minnesota addresses on this file (the Woodbury PO box and 1043 Grand Ave #344, Saint Paul). Rove’s other markets have their own BBB files: Novi, Michigan (0372-90031440, BBB Eastern Michigan) and Edmond, Oklahoma (0995-90027292, Better Business Bureau Oklahoma; its Visit Website link points to rovepestcontrol.com). Neither was read for complaints or reviews, and neither is part of this file.

Scored: Complaint record

Complaint themes

• Technician did not perform or complete scheduled services while the account was billed (1 complaint, answered)

BBB profiles

• Main profile · A+View

Door-to-door sales: Yes

Rated “yes” on the first-hand BBB review (Minnesota file, 12/30/2024: a young man came by and offered a low price), which is direct home-region evidence of canvassing. The 2018 Waunakee, Wisconsin transient-merchant notice (title only) and the snippet-only Indeed job title “Door to Door Sales Representative at Rove Pest Control, Inc.” (2022) are consistent company-level context. The Facebook group post is a snippet from a group of unknown location and is not counted. No summer-sales recruiting page was found on rovepestcontrol.com (the careers page lists employee benefits and commissions only). Scale of the program is unknown.

• “Young man came by and offered a low price.”

  bbb.org · retrieved October 29, 2026¹⁰

  BBB review by John C, 12/30/2024, on the Rove Minnesota headquarters file (Twin Cities service area): a canvasser came to the door and offered a low price.

• “Transient Merchant Rove Pest Control in the Village”

  waunakee.gov · retrieved October 29, 2026¹¹

  Village of Waunakee, Wisconsin news item titled “Transient Merchant Rove Pest Control in the Village”, posted July 30, 2018 (published 7/30/2018 to 8/2/2018). The body text is empty on the capture, so only the title is evidence: a notice that Rove was operating in the village as a transient merchant, which fits a door-to-door program but does not by itself say so. Wisconsin is outside the 24 states, so this is company-level context, not a counted report.

• “If you have the sales people for “Rove pest control” stop at your house. Don’t use them.”

  facebook.com · retrieved October 29, 2026¹²

  Facebook group post, search snippet only (Facebook not opened); location of the group unknown, so it is context, not a counted report.

Contract terms and pricing

• Company guarantee: if a customer is dissatisfied between regularly scheduled treatments, Rove returns at no charge.¹³

  “we will return between regularly scheduled treatments at no charge.”

• Company BBB reply refers to a “service agreement” (a separate agreement not published on the website) that provides additional service at no extra charge between regularly scheduled services. No minimum term, renewal, cancellation or arbitration term is stated.¹⁴

  “the service agreement already has the solution in place”

• No contract term, cancellation fee, auto-renewal or arbitration language is published on rovepestcontrol.com (residential, commercial, FAQ and careers pages read). Customers describe quarterly visits billed monthly on auto pay (customer reports, BBB).¹⁰

  “Rove signed us up for a quarterly service with a monthly billing.”

• A BBB reviewer on the Minnesota file (John C, 12/30/2024) says Rove charged a $200 fee when they canceled, which they attribute to a discount offered at signup and say was not explained when they signed up. No company reply is shown to this review.¹⁰

  “they charged a $200 fee due to the discount we were offered to get us a lower price”

Status and expiry dates are shown exactly as the issuing agency’s record showed them on the date retrieved.

Only resolved government actions count toward the score. Pending lawsuits, allegations and private matters are listed here but marked “N/A” (not counted in the score). Summaries are our researchers’ wording of the source; allegations are allegations, not findings.

• October 29, 2026 · BBB (Minnesota headquarters file, service area: Greater Twin Cities Metro Area, 57 Minnesota zip codes) · Complaint summaryScored: Complaint record

  BBB of Minnesota and North Dakota file for Rove Pest Control (opened 7/1/2007; not accredited; rating A+): 1 complaint in the last 3 years, 0 in the last 12 months. The one complaint (04/17/2024, Service or Repair Issues, Answered) alleges a long-time customer was charged for quarterly services where the technician did not treat or fill bait stations; the company replied twice that the account carried a standing note not to fill bait stations (a pet-safety request from December 2017) and offered a free follow-up. The complainant rejected the response. No pattern-of-complaints alert on the Information and Alerts page.^{14, 23}

Workplace score: N/A. It carries 10% of the Handshake Score when at least 20 employee reviews are on file (otherwise excluded and remaining weights renormalized).

Awards and certifications

• Nextdoor Neighborhood Fave (badge shown on Rove’s Brooklyn Park page; company says it won the 2023 Fave award), Nextdoor, 2023²¹

  Source shown; issuer check not recorded

What the company says about itself

These are the company’s own claims, quoted from its materials. We haven’t verified them.

• 85,000 customers served nationwide; 98% customer satisfaction (company claims, not verified).⁷

• Staff are trained weekly and monthly and certified annually with the Department of Agriculture (company claim).³⁷

• Rove Guarantee: returns between regularly scheduled treatments at no charge.⁷

• Company site lists service areas in Minnesota, Wisconsin, Michigan and Massachusetts (and a Phoenix, Arizona page that now redirects to another company); only Minnesota is inside the 24 covered states.^{38, 39}

Mentions

Reddit hasn’t been searched for this company yet.

6 locations on file in Minnesota (6).

Overall confidence in this score: Low (provisional), 4 of 11 points. N/A (not scored): sales and contract fairness. The reason is under “How we scored it.”

What keeps it from rating higher:

• 4 of 5 factors scored (not scored: sales and contract fairness).
• 7,066 western US Google reviews behind customer satisfaction (10,000 or more earns full points).
• Too few independent non-Google reviews to blend in (Google only).
• Verifier rated the customer reviews medium (high earns a point).
• Verifier rated the licensing medium (high earns a point).
• Verifier rated the legal and regulatory record medium (high earns a point).
• 17 independent websites cited (25 or more earns a point).

How confidence is set

Gaps in the record

• Google Maps was not opened (terms forbid automated access), so none was seen live.
• Bot-forbidding sites not fetched: Google Maps, Yelp, Facebook, Indeed, Glassdoor. Yelp (2.3 from 159, brand page) and Indeed (3.7 from 80) appear only in search snippets and are not scored.
• Reddit showed a human-verification wall; the r/rochestermn thread is a search snippet only.
• Thumbtack (Saint Paul page), Angi (a Greenix Pest Control Minneapolis listing, New Hope Minnesota, carries Rove customer reviews) and HomeAdvisor were not read; Trustpilot has no Rove profile in search results. BestCompany and Checkbook are excluded aggregators.
• Contract terms: no minimum term, auto-renewal, cancellation method or fee, or arbitration clause is published; the company’s BBB reply cites a separate “service agreement” that is not public. Greenix’s agreement terms were not applied to Rove.
• Legal entity not identified: the Minnesota Secretary of State has no entity matching “rove pest” or “rove pest control” (prior names included; re-checked November 2, 2026), and no begins-with “Rove” entity is a pest company. BBB lists “Rove Pest Control of Minnesota Inc” as an alternate name and “Corporation” as the entity type. Whether Rove operates under Greenix Holdings LLC’s Minnesota license is not shown by MDA; the Greenix SOS record was not read (the SOS list shows a Greenix Holdings, LLC entry).
• Whether it covers Rove’s Twin Cities and Rochester technicians is not shown by MDA (no offices or trade names are listed).
• Ownership scope conflict: Rove’s press release says only Madison, Wisconsin was acquired; PCT says Minnesota, Wisconsin, Michigan and Massachusetts (and drops “for our Madison operations” from Greer’s quote). The Greenix and Rove web pages show the Minnesota operation as Greenix-affiliated, but no source states how the Minnesota entity is owned. The Gridiron Capital purchase of Greenix is from an advisor page (LR Tullius). The PCT page and the BBB sub-pages (complaints, customer reviews) could not be re-opened live on November 2, 2026 (timeouts; BBB then returned 403 to a plain request, not worked around), so the October 29, 2026 captures are the evidence; the PCT/Streetinsider Riata-Gridiron articles and the PR Newswire Milwaukee release were not loaded.
• Other covered states: rovepestcontrol.com/locations/arizona/ redirects to budgetbrotherstermite.com (a different Phoenix company; re-checked November 2, 2026), so no Arizona location is recorded. Rovepest.com would not load (SSL/DNS errors) and nothing shows it belongs to this brand, so it is not recorded as a location. Oklahoma: BBB has a Rove Pest Control file in Edmond (0995-90027292; Lenny Gray, President, who is also President on the Minnesota file; the page’s website link goes to rovepestcontrol.com; 321 W 18th St., Edmond Oklahoma 73013). Licensing/registry for Oklahoma (Oklahoma complaints and reviews on that file not read). Vining, Iowa appears only on a MapQuest snippet.
• BBB has separate files for Novi, Michigan (0372-90031440) that were not read.
• Minnesota Court Records Online, CourtListener (results did not render) and OSHA establishment search (human-verification wall) were not usable; MDA publishes no enforcement list and Minnesota AG complaint data requires a Data Practices request. No lawsuit, penalty or consent order was found, which is absence of evidence.
• City solicitor-permit records (Twin Cities suburbs) were not searched.
• Excerpts are from BBB only; no Google review text was read. The three BBB reviews are all 1-star; the sample is too small for themes.
• Other companies’ Google totals may be affected.

Open questions

• How the Minnesota Rove entity is owned (acquisition vs partnership) and whether Greenix Holdings LLC license 20191493 covers Rove’s technicians: neither is shown by any record.
• Whether the Phoenix listing ‘Rove Pest Control’ (rovepest.com, 4.9 from 419) and the Edmond, Oklahoma BBB file (Lenny Gray, President; website link to rovepestcontrol.com) are operating locations of this brand: licensing/registry for Arizona and Oklahoma.